MEDIA
Transform Passive Video Watching into Interactive, Engaging Experiences with ScreenFlow AI
THE STATE OF PLAY
Problem Statements
In the competitive media space, content creators and broadcasters struggle to differentiate themselves while keeping audiences engaged and unlocking new revenue streams. Here’s how different media stakeholders face these challenges:
- Broadcasters & Rights Owners: Struggle to stand out in a crowded marketplace while finding ways to expand monetisation beyond traditional ads and sponsorships.
- Content Creators: Low engagement with traditional video ads and difficulty pinpointing relevant moments to drive conversions.
- Advertisers & Brands: Falling user retention as passive content consumption no longer meets growing demand for interactive, engaging experiences.
- Streaming Platforms: Challenges in keeping viewers engaged and maximising monetisation opportunities across pre-recorded and live-streamed content.
Introducing ScreenFlow AI
AI-Powered Real-Time Engagement
ScreenFlow AI enables content creators and broadcasters to turn passive viewers into active participants with interactive tools like polls, trivia, quizzes and product links that enhance engagement.
Contextual Product Placement
Using AI to identify key moments in videos, ScreenFlow AI automatically suggests product links and relevant interactive events, creating dynamic opportunities to monetise interactions without interrupting the viewing experience.
New Revenue Streams
Introduce new monetisation opportunities by embedding affiliate product links and contextually relevant ads directly into key video moments, unlocking revenue beyond traditional ads.
Seamless Multi-Platform Integration
ScreenFlow AI works across TV, streaming platforms, live broadcasts, and pre-recorded videos, ensuring a consistent, engaging experience no matter how content is delivered.
Enhanced Analytics & Optimisation
With real-time data and detailed metrics on audience interaction, broadcasters and content creators can optimise their content, maximise engagement and boost monetisation opportunities.
Why Work with Us
OBT Live is a trusted partner for media companies looking to innovate and maximise audience engagement. With vast experience in delivering AI-powered solutions, our team is well-equipped to help you transform your video content into a dynamic, interactive experience.
Whether you’re a broadcaster, content creator or streaming platform, ScreenFlow AI can unlock new engagement opportunities and drive monetisation.
Proven Expertise
Our team’s deep understanding of the media landscape and its nuances enables us to effectively drive content engagement and monetisation strategies tailored to your needs.
AI-Powered Interactivity
Our AI solutions help enhance your content, making it more interactive and personalised for viewers.
Multi-Platform Integration
Seamless integration across all major platforms, from live broadcasts to streaming services, ensuring engagement across various touchpoints.
FEATURED
Blog Articles
Explore more about interactive media, audience engagement and monetisation strategies:
