LEISURE
Enhance Customer Engagement with Gamification
In today’s leisure industry, engagement is everything. We help leisure businesses create immersive and personalised experiences that captivate and retain customers using gamification and data-driven insights. From dynamic rewards programs to personalised interactive experiences, we use cutting-edge technology to build lasting customer loyalty, increase engagement and drive growth in the leisure sector.
THE STATE OF PLAY
Problem Statements
Leisure customers are increasingly looking for more engaging and entertaining experiences beyond the traditional loyalty programs they’re used to. While existing leisure apps offer points, discounts or membership perks, they often lack interactivity and excitement, limiting their ability to keep users engaged over time.
Without gamification, leisure apps often fail to create an emotional connection with customers. Gamification introduces a fun, interactive element that keeps customers coming back for more, making every interaction feel rewarding and enjoyable.
Key Features
Gamified Engagement Programs
Transform traditional loyalty apps into interactive experiences, allowing customers to earn rewards for participating in activities, challenges and interactive content, not just for attending or spending.
Hyper-Personalisation
Tailor each user’s experience using data-driven insights, delivering personalised recommendations, challenges and rewards that resonate with individual preferences.
Interactive Challenges & Rewards
Move beyond static reward programs by offering dynamic challenges, goals, and social sharing elements that keep customers engaged and encourage repeat interactions.
Real-Time Insights & Optimisation
Continuously monitor customer behaviour and use real-time data to refine gamified interactions, ensuring your engagement platform evolves to meet user expectations and industry trends.
HOW WE ENGAGE
Envisioning Workshop
We begin by understanding the unique goals and KPIs of your business through an Envisioning Workshop. During this session, we work closely with your team to identify key objectives for your customer engagement strategy and align them with the Octalysis Framework, a gamification model that ensures your leisure platform drives maximum engagement and satisfaction.
Why Work with Us
OBT Live is a trusted systems integrator with extensive experience delivering Microsoft solutions. Our team brings technical expertise, deep industry knowledge, and a proven track record of enhancing customer engagement through gamification. By partnering with us, you’ll work with experts who understand the specific challenges of the leisure industry and how to build successful engagement programs that resonate with customers.
Proven Expertise
With years of experience across the leisure industry, we understand how to create engaging, gamified experiences that keep customers coming back.
Microsoft Integration Specialists
As specialists in Microsoft systems, we ensure that your gamified engagement platform integrates smoothly with existing systems, including customer databases and loyalty platforms.
Tailored Solutions
Our gamification strategies are designed to meet the unique needs of your business, ensuring that your customers enjoy a personalised, exciting experience every time.
FEATURED
Blog Articles
Explore more about gamification, customer engagement and hyper-personalisation in the leisure industry with our featured articles:
Case Study: Gymnation
GymNation is always looking for innovative ways to engage our members, and OBT Live’s Envisioning Workshop exceeded our expectations. The team’s creative approach helped us explore new possibilities for gamifying and personalising our members’ experience. The hi-fidelity output visuals of our app with the proposed feature enhancements were a game changer—bringing our vision to life and showing us just how powerful these enhancements could be. We’re excited to take these ideas forward and deliver a more engaging and personalised experience for our members. Ant Martland | CCO & Co-Founder
