OBT Live and Globant Announce Global Partnership
Driving Digital Transformation in Sport, Media and Retail
Loyalty Programs Are Just the Start
How Gamification Takes Retail Engagement to the Next Level
The Power of Hyper-Personalisation in Luxury Retail
At OBT Live, we’ve seen a growing trend in luxury retail where hyper-personalisation, fuelled by real-time data, drives meaningful customer experiences. High-end shoppers increasingly expect interactions that feel uniquely tailored to them, making personalisation essential for building deeper connections and loyalty. This is where a LiveOps platform can play a critical role, helping luxury brands […]
8 Reasons why Gamification and Hyper-Personalisation Drive Loyalty in Retail
Enabling gamification via Live Ops across digital products and every-day activities. In a world where customer choices are vast and attention spans are short, building lasting loyalty has become a game-changer for retailers. To stand out in today’s crowded market, it’s no longer enough to offer great products; you need to create experiences that captivate […]
The Power of the Persona
Understanding your customer is the key to engagement success.
