OBT Live Achieves Microsoft Data & AI Solution Designation

Strengthening Expertise in Azure-Powered Solutions
OBT Live raises £2.25m

In NPIF II led round to scale AI -powered customer engagement across media, sport, retail and leisure brands
Personalising the Leisure Experience: Why Hyper-Personalisation Matters

As the leisure industry continues to evolve, customer expectations are shifting toward more personalised experiences. Hyper-personalisation, using data and analytics to tailor offerings to individual preferences, is becoming a key strategy for businesses aiming to enhance customer satisfaction and retention. This blog discusses why hyper-personalisation matters and how it can transform the leisure experience. Understanding […]
Gamification is Redefining Customer Engagement in the Leisure Industry

In the competitive leisure industry, businesses are continually seeking innovative ways to enhance customer engagement and foster loyalty. Gamification has emerged as a powerful strategy that transforms traditional experiences into interactive adventures. This blog explores how leisure businesses can tap into gamification to create unforgettable customer experiences that drive loyalty and satisfaction. The Concept of […]
The Power of the Persona

Understanding your customer is the key to engagement success.