OBT Live, a leading digital systems integrator specialising in user-centric hyper-personalisation, gamification and customer engagement across key sectors such as Sports, Media, Leisure, and Retail, is excited to announce a global partnership with UIC Digital, the renowned digital product development company.
Following the success of several collaborative projects, OBT Live and UIC Digital are expanding their partnership to deliver innovative, impactful solutions to the sports, media & publishing industries. UIC Digital will focus on the user experience and applications development, while OBT Live will handle live operations, Data & AI platform delivery, and Live Service. Together, they aim to create dynamic, personalised digital experiences that enhance user engagement and help customers drive revenue through increased Customer Lifetime Value.
“We are incredibly excited to formalise this partnership with UIC Digital, as we’ve already seen great success working together on projects. Our combined expertise will allow us to deliver even more innovative, hyper-personalised solutions to our clients, particularly in the sports, media & publishing sectors,” said Chris Hodgson, Co-CEO & Founder of OBT Live.
Steve Knight, CEO at UIC Digital added, “This partnership brings together UIC Digital’s strengths in digital product and app development with OBT Live’s expertise in delivering real-time Data & LiveOps platforms. Together, we’re uniquely positioned to help our clients engage their audiences through interactive, personalised and scalable solutions.”
The partnership builds on the strong foundation of projects already delivered by the two companies, leveraging UIC’s experience working with high-profile clients such as the BBC, UEFA & Timeout, and OBT Live’s innovative Live Service offering. Both companies are confident that this collaboration will reshape the digital experiences for audiences in sports, media, publishing and beyond.
